BUSINESS TIPS SERIES PREVIEW:
Series 3: Marketing Activities
*The following are only previews of Business Tip episodes. Full episodes are available to Affiliate Members in your Training Courses Library.
EPISODE 1:
Using a Call-to-Action to Build Your Database
In this episode, you will learn what a “Call to Action” is and where to use it to generate your new golf fitness prospects. Additionally, we’ll provide examples of effective Calls to Action that can aid in expanding your golf fitness enterprise.
EPISODE 2:
Getting Golf Fitness Clients from a Golfing Event
In this section, you’ll gain insights into delivering services at local golfing events and what to do and say once your golf prospect is in front of you.
EPISODE 3:
Getting Qualified Leads Through Seminars
Seminars can be a powerful tool to getting in front of golfers. Let’s explore effective strategies for acquiring qualified leads during a seminar.
EPISODE 4:
Perform a Successful Seminar or Lecture
In this segment, you’ll gain insights into conducting a successful seminar. We’ll emphasize key points that are crucial for an effective golf fitness presentation.
EPISODE 5:
Increase Revenue Through Emailing
Here, you’ll discover a systematic approach to email marketing for revenue generation. You’ll learn a step-by-step process that capitalizes on two distinct opportunities within each email, maximizing your potential to attract new golf prospects to your studio.
EPISODE 6:
Golf Fitness Off-Season & Holiday Promotion Ideas
So you’re in the middle of a “slow” season? We’ve got your back. In this episode, you’ll discover effective marketing strategies tailored for your business’s slower “off-season” or holiday periods. These activities are designed to enhance golfer interest, encouraging them to visit your shop and take advantage of your services.
EPISODE 7:
The Power of Testimonials
Uncover the untapped potential of testimonials, a powerful marketing tool often underutilized by golf fitness professionals. Learn about the most effective types of testimonials that capture the interest of fellow golfers and entice them to visit your facility.
EPISODE 8:
Getting Prospects from Your Newsletter
Discover the advantages of newsletters as a cost-effective and passive referral tool in this episode. Explore creative newsletter ideas, including strategies to leverage support from existing clients to effectively promote your services and expand your reach.
EPISODE 9:
How to Get an Email & Phone Number from Prospects (Part 1)
Occasionally, you’ll encounter a prospect unwilling to share their contact information. What do you do in this situation? In this episode, you’ll learn a proven method that has yielded success for us over the years. We’ll provide insights into the specific actions and dialogue to employ, ensuring the prospect willingly provides their email address and/or phone number.
EPISODE 10:
What to Do Once You Get an Email & Phone Number from Prospects (Part 2)
Alright, so you’ve gotten the email address and phone number of a prospect. Great! Now what? In this next step, we’ll go over what to do with this valuable information. In this section, you’ll be introduced to a straightforward follow-up process designed to extend an invitation to your new prospect, encouraging them to visit your location.
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